TH

Tammo H.A. Bijmolt

University of Groningen 0000-0003-4941-5998

219

Publications

9,637

Citations

50

h-index

90

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Consumer Market Behavior and Pricing (65)
Consumer Behavior in Brand Consumption and Identification (44)
Consumer Retail Behavior Studies (43)
Digital Marketing and Social Media (38)
Customer Service Quality and Loyalty (36)