BH
184
Publications
22,810
Citations
60
h-index
100
i10-index
Loading papers...
Search by keywords
Filter by Type
- Article (131)
- Book Chapter (33)
- Book (13)
- Preprint (4)
- Review (2)
Filter by Open Access Type
- Open Access (31)
- Closed Access (153)
Filter by Authors
- Bernd H. Schmitt (184)
- Lia Zarantonello (26)
- Laurette Dubé (12)
- J. Joško Brakus (12)
- France Leclerc (9)
Filter by Topics
- Consumer Behavior in Brand Consumption and Identification (81)
- Digital Marketing and Social Media (39)
- Customer Service Quality and Loyalty (18)
- Cultural Differences and Values (18)
- Digital Innovation in Industries (14)