TH
212
Publications
22,704
Citations
53
h-index
94
i10-index
Loading papers...
Search by keywords
Filter by Type
- Article (164)
- Book Chapter (39)
- Book (5)
- Editorial (2)
- Preprint (2)
Filter by Open Access Type
- Open Access (39)
- Closed Access (173)
Filter by Authors
- Thorsten Hennig‐Thurau (212)
- Mark B. Houston (27)
- André Marchand (17)
- Michael Paul (16)
- Gianfranco Walsh (13)
Filter by Topics
- Consumer Behavior in Brand Consumption and Identification (58)
- Customer Service Quality and Loyalty (58)
- Digital Marketing and Social Media (54)
- Consumer Market Behavior and Pricing (35)
- Corporate Governance and Management (30)