articleJournal of Consumer MarketingJun 26, 2009Closed access

Crowdsourcing: Why the Power of the Crowd Is Driving the Future of Business

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Abstract

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Citation impact

890
total citations
FWCI
125.76
Percentile
100%
References
0
Citations per year

Topics & keywords

Keywords
  • Crowdsourcing
  • Business
  • Marketing
  • Power (physics)
  • Computer science
  • World Wide Web
UN Sustainable Development Goals
  • Decent work and economic growth
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