articleEducation + TrainingJun 5, 2007Closed access

Research Methods for Business

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Abstract

Business Research is a truth-seeking function that gathers, analyses, interprets and reports information so that business decision makers become more effective. This work draws on European business research methods. It presents a balance between quantitative and qualitative methods, with relevant real world examples.

Citation impact

3,624
total citations
FWCI
134.27
Percentile
100%
References
0
Citations per year

Authors

1

Topics & keywords

Keywords
  • Business
  • Engineering
  • Engineering management
  • Process management
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