articleEuropean Management JournalSep 26, 2007Closed access

How to Sustain the Customer Experience:

CGChiara GentileNSNicola SpillerGNGiuliano Noci

Politecnico di Milano

Indexed incrossref

Abstract

No abstract available for this paper.

Citation impact

1,705
total citations
FWCI
32.62
Percentile
100%
References
37
Citations per year

Authors

3

Topics & keywords

Topics
Keywords
  • Marketing
  • Perspective (graphical)
  • Theme (computing)
  • Experiential learning
  • Customer advocacy
  • Business
  • Customer intelligence
  • Customer retention
No related works found for this paper.