bookDec 4, 2009Closed access

Multimodality: A Social Semiotic Approach to Contemporary Communication

GRGunther R. Kress

University of London

Abstract

1. Multimodality: A New Approach to Questions of Meaning 2. Signs 3. Modes and Materiality 4. Texts and Messages 5. Media, Messages, Texts 6. Design and Production 7. Doing Multimodal Analysis 8. Thinking and Looking Ahead

Citation impact

3,520
total citations
FWCI
178.51
Percentile
100%
References
0
Citations per year

Authors

1

Topics & keywords

Topics
Keywords
  • Multimodality
  • Semiotics
  • Materiality (auditing)
  • Meaning (existential)
  • Linguistics
  • Sociology
  • Aesthetics
  • Communication
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