A public health frame arouses hopeful emotions about climate change
George Mason University · American University · +1 more institution
Abstract
Communication researchers and practitioners have suggested that framing climate change in terms of public health and/or national security may make climate change more personally relevant and emotionally engaging to segments of the public who are currently disengaged or even dismissive of the issue. To evaluate these assumptions, using a nationally representative online survey of U.S. residents (N = 1,127) conducted in December, 2010, we randomly assigned six previously identified audience segments on climate change to one of three experimental conditions. Subjects were asked to read uniquely framed news articles about climate change emphasizing either the risks to the environment, public health, or national…
Citation impact
- FWCI
- 77.88
- Percentile
- 100%
- References
- 30
Authors
4Topics & keywords
- Framing (construction)
- Climate change
- Anger
- Feeling
- Psychology
- Public relations
- Frame analysis
- Public health
- Climate action