bookSep 1, 2005Closed access

Getting Started with Conjoint Analysis: Strategies for Product Design and Pricing Research

BOBryan Orme

Abstract

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Citation impact

1,093
total citations
FWCI
18.31
Percentile
100%
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0
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1

Topics & keywords

Topics
Keywords
  • Conjoint analysis
  • Product (mathematics)
  • Business
  • Marketing
  • Economics
  • Microeconomics
  • Mathematics
  • Preference
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