articleJournal of RetailingMar 1, 2002Closed access

Customer loyalty in e-commerce: an exploration of its antecedents and consequences

SSSrini S. SrinivasanRCRonald C. AndersonKPKishore Ponnavolu

Drexel University · McKinsey & Company (United States)

Indexed incrossref

Abstract

No abstract available for this paper.

Citation impact

2,330
total citations
FWCI
54.39
Percentile
100%
References
66
Citations per year

Authors

3

Topics & keywords

Topics
Keywords
  • Business
  • E-commerce
  • Loyalty
  • Marketing
  • Loyalty business model
  • Customer relationship management
  • Advertising
  • Service quality
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