Integrating TTF and UTAUT to explain mobile banking user adoption
Hangzhou Dianzi University · Huazhong University of Science and Technology
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1,648
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- 78.72
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- 100%
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3Topics & keywords
Topics
Keywords
- Unified theory of acceptance and use of technology
- Expectancy theory
- Immediacy
- Task (project management)
- Social influence
- Mobile banking
- Interactivity
- Perception
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