Co-production and customer loyalty in financial services
Yonsei University · University of Cambridge · +2 more institutions
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Abstract
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Citation impact
907
total citations
- FWCI
- 29.35
- Percentile
- 100%
- References
- 76
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Authors
4Topics & keywords
Topics
Keywords
- Business
- Production (economics)
- Marketing
- Context (archaeology)
- Loyalty business model
- Financial services
- Multinational corporation
- Competition (biology)
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