articleJournal of Cleaner ProductionOct 15, 2011Closed access

The influence factors on choice behavior regarding green products based on the theory of consumption values

PLPei‐Chun LinYHYi‐Hsuan Huang

National Cheng Kung University

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Abstract

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832
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25.61
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100%
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30
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Authors

2

Topics & keywords

Topics
Keywords
  • Novelty
  • Consumption (sociology)
  • Variance (accounting)
  • Promotion (chess)
  • Marketing
  • Green consumption
  • Consumer behaviour
  • Quality (philosophy)
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