articleTelecommunications PolicyJan 27, 2004Closed access

The effects of customer satisfaction and switching barrier on customer loyalty in Korean mobile telecommunication services

MKMoon-Koo KimMPMyeong-Cheol ParkDJDong-Heon Jeong

Electronics and Telecommunications Research Institute

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Abstract

No abstract available for this paper.

Citation impact

968
total citations
FWCI
28.55
Percentile
100%
References
17
Citations per year

Authors

3

Topics & keywords

Topics
Keywords
  • Loyalty business model
  • Business
  • Customer retention
  • Customer satisfaction
  • Customer advocacy
  • Marketing
  • Customer delight
  • Telecommunications
UN Sustainable Development Goals
  • Industry, innovation and infrastructure
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