articleJournal of Advertising ResearchJun 1, 2007Closed access

Mail and Internet Surveys: The Tailored Design Method

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Abstract

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Citation impact

3,243
total citations
FWCI
797.80
Percentile
100%
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0
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Authors

1

Topics & keywords

Keywords
  • The Internet
  • Business
  • Marketing
  • Advertising
  • Internet privacy
  • Telecommunications
  • Computer science
  • World Wide Web
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