articleJournal of Business ResearchJul 7, 2007Closed access

Hedonic and utilitarian shopping goals: The online experience

Kent State University · Loyola Marymount University

Indexed incrossref

Abstract

No abstract available for this paper.

Citation impact

621
total citations
FWCI
23.30
Percentile
100%
References
31
Citations per year

Authors

2

Topics & keywords

Keywords
  • Purchasing
  • The Internet
  • Advertising
  • Marketing
  • Psychology
  • Business
  • Computer science
  • World Wide Web
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