articleInformation & ManagementJul 21, 2014Closed access

What motivates customers to participate in social commerce? The impact of technological environments and virtual customer experiences

Wuhan University of Science and Technology · Huazhong University of Science and Technology · +1 more institution

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Abstract

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Citation impact

806
total citations
FWCI
89.10
Percentile
100%
References
88
Citations per year

Authors

4

Topics & keywords

Keywords
  • Interactivity
  • Social commerce
  • Personalization
  • Psychology
  • Knowledge management
  • Business
  • Marketing
  • Social media
UN Sustainable Development Goals
  • Reduced inequalities
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Funding