book chapterNov 5, 2015Closed access

Communication and Persuasion: Central and Peripheral Routes to Attitude Change

FMFranziska MarquartBNBrigitte Naderer

University of Vienna

Indexed incrossref

Abstract

No abstract available for this paper.

Citation impact

5,024
total citations
FWCI
828.38
Percentile
100%
References
23
Citations per year

Authors

2

Topics & keywords

Topics
Keywords
  • Persuasion
  • Elaboration likelihood model
  • Humanities
  • Political science
  • Psychology
  • Philosophy
  • Social psychology
UN Sustainable Development Goals
  • Reduced inequalities
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