articleJournal of the Academy of Marketing ScienceSep 6, 2010Closed access

Customer experience quality: an exploration in business and consumer contexts using repertory grid technique

Alliant International University · Henley College · +1 more institution

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Abstract

No abstract available for this paper.

Citation impact

875
total citations
FWCI
20.36
Percentile
100%
References
132
Citations per year

Authors

3

Topics & keywords

Keywords
  • Repertory grid
  • Customer retention
  • Marketing
  • Business
  • Quality (philosophy)
  • Customer advocacy
  • Customer value
  • Conceptual model
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