Customer experience quality: an exploration in business and consumer contexts using repertory grid technique
Alliant International University · Henley College · +1 more institution
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Abstract
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Citation impact
875
total citations
- FWCI
- 20.36
- Percentile
- 100%
- References
- 132
Citations per year
Authors
3Topics & keywords
Topics
Keywords
- Repertory grid
- Customer retention
- Marketing
- Business
- Quality (philosophy)
- Customer advocacy
- Customer value
- Conceptual model
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