The impact of Web quality and playfulness on user acceptance of online retailing
Korea Advanced Institute of Science and Technology · Korea Institute for Advanced Study · +1 more institution
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Abstract
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Citation impact
958
total citations
- FWCI
- 69.92
- Percentile
- 100%
- References
- 35
Citations per year
Authors
3Topics & keywords
Topics
Keywords
- Usability
- Quality (philosophy)
- Context (archaeology)
- World Wide Web
- Technology acceptance model
- Computer-assisted web interviewing
- Computer science
- Business
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