Determinants of Online Channel Use and Overall Satisfaction with a Relational, Multichannel Service Provider
North Carolina State University · Babson College
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Abstract
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Citation impact
776
total citations
- FWCI
- 24.50
- Percentile
- 100%
- References
- 38
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Authors
3Topics & keywords
Topics
Keywords
- Service provider
- Channel (broadcasting)
- Service quality
- Customer satisfaction
- Business
- Service (business)
- Service level objective
- Marketing
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