Consumer trust in B2C e-Commerce and the importance of social presence: experiments in e-Products and e-Services
Drexel University · Georgia State University
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Abstract
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1,965
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- FWCI
- 74.37
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- 100%
- References
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2Topics & keywords
Topics
Keywords
- Database transaction
- Context (archaeology)
- Business
- Interpersonal communication
- The Internet
- E-commerce
- Interpersonal influence
- Social trust
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