articleJournal of Business ResearchDec 27, 2011Closed access

Purchase intention for luxury brands: A cross cultural comparison

QBQin BianSFSandra Forsythe

Auburn University

Indexed incrossref

Abstract

No abstract available for this paper.

Citation impact

704
total citations
FWCI
22.40
Percentile
100%
References
86
Citations per year

Authors

2

Topics & keywords

Topics
Keywords
  • Structural equation modeling
  • Advertising
  • China
  • Psychology
  • Function (biology)
  • Business
  • Social psychology
  • Cross-cultural
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