Brand personality of tourist destinations: An application of self-congruity theory
Nevşehir Hacı Bektaş Veli University · University of Nevada, Las Vegas
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Abstract
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Citation impact
613
total citations
- FWCI
- 27.65
- Percentile
- 100%
- References
- 63
Citations per year
Authors
2Topics & keywords
Topics
Keywords
- Psychology
- Tourism
- Personality
- Sophistication
- Destinations
- Social psychology
- Context (archaeology)
- Competence (human resources)
UN Sustainable Development Goals
- Decent work and economic growth
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