Identity-based consumer behavior
University of Pennsylvania · University of Washington · +3 more institutions
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Abstract
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585
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- FWCI
- 36.72
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- 100%
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Authors
4Topics & keywords
Topics
Keywords
- Salience (neuroscience)
- Identity (music)
- Identity formation
- Social identity approach
- Psychology
- Salient
- Social psychology
- Cognitive psychology
UN Sustainable Development Goals
- Reduced inequalities
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