Four hundred and sixty brands of e-cigarettes and counting: implications for product regulation
University of California, San Diego · Moores Cancer Center
Abstract
E-cigarettes are largely unregulated and internet sales are substantial. This study examines how the online market for e-cigarettes has changed over time: in product design and in marketing messages appearing on websites.
Comprehensive internet searches of English-language websites from May-August 2012 and December 2013-January 2014 identified brands, models, flavours, nicotine strengths, ingredients and product claims. Brands were divided into older and newer groups (by the two searches) for comparison.
Citation impact
- FWCI
- 51.22
- Percentile
- 100%
- References
- 32
Authors
7- SZShu‐Hong ZhuCorresponding
University of California, San Diego, Moores Cancer Center
- JYJessica Y Sun
Moores Cancer Center, University of California, San Diego
- EBErika Bonnevie
Moores Cancer Center, University of California, San Diego
- SESharon E. Cummins
University of California, San Diego, Moores Cancer Center
- AGAnthony Gamst
Moores Cancer Center, University of California, San Diego
Topics & keywords
- Advertising
- Product (mathematics)
- Tobacco product
- Business
- Environmental health
- Medicine
- Mathematics
- Good health and well-being