articleJournal of the Academy of Marketing ScienceAug 1, 2007Closed access

Service-dominant logic: continuing the evolution

SLStephen L. VargoRFRobert F. Lusch

University of Hawaii System · University of Hawaiʻi at Mānoa · +1 more institution

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Abstract

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7,296
total citations
FWCI
261.76
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100%
References
37
Citations per year

Authors

2

Topics & keywords

Topics
Keywords
  • Service-dominant logic
  • Salient
  • Service (business)
  • Work (physics)
  • Services marketing
  • Marketing
  • Sociology
  • Public relations
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