articleJournal of RetailingJan 14, 2009Closed access

Customer Experience Creation: Determinants, Dynamics and Management Strategies

University of Groningen · Boston College · +2 more institutions

Indexed incrossref

Abstract

No abstract available for this paper.

Citation impact

3,000
total citations
FWCI
122.70
Percentile
100%
References
136
Citations per year

Authors

6

Topics & keywords

Keywords
  • Customer experience
  • Perspective (graphical)
  • Business
  • Customer intelligence
  • Customer to customer
  • Customer advocacy
  • Customer retention
  • Marketing
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