Customer Experience Management in Retailing: An Organizing Framework
Babson College · Georgia State University
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Abstract
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Citation impact
985
total citations
- FWCI
- 60.67
- Percentile
- 100%
- References
- 150
Citations per year
Authors
3Topics & keywords
Topics
Keywords
- Business
- Customer to customer
- Customer advocacy
- Customer retention
- Customer intelligence
- Marketing
- Customer delight
- Customer profitability
UN Sustainable Development Goals
- Climate action
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