Exploring the dynamics of gender, feminism and entrepreneurship: advancing debate to escape a dead end?

Contrary to the neo-liberal thesis that entrepreneuring is an open and accessible endeavour where personal effort alone determines reward and status, it has been demonstrated that there is a persistent, but occluded, gender bias within the entrepreneurial discourse. Accordingly, women are positioned as lacking and incomplete men; however, despite calls to employ feminist theory as an analytical frame to demonstrate the reproduction of such subordination, there is scant evidence this has emerged. Within this article, we respond to this call by demonstrating how post structural feminist analysis reveals the gendered assumptions informing entrepreneurship theory that embed prevailing hetero-normative assumptions.…