Through a Glass Darkly: Information Technology Design, Identity Verification, and Knowledge Contribution in Online Communities

A variety of information technology (IT) artifacts, such as those supporting reputation management and digital archives of past interactions, are commonly deployed to support online communities. Despite their ubiquity, theoretical and empirical research investigating the impact of such IT-based features on online community communication and interaction is limited. Drawing on the social psychology literature, we describe an identity-based view to understand how the use of IT-based features in online communities is associated with online knowledge contribution. Specifically, the use of four categories of IT artifacts—those supporting virtual co-presence, persistent labeling, self-presentation, and deep…