Validating vignette and conjoint survey experiments against real-world behavior

Stanford University · University of Zurich · +2 more institutions

PubMed
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Abstract

Survey experiments, like vignette and conjoint analyses, are widely used in the social sciences to elicit stated preferences and study how humans make multidimensional choices. However, there is a paucity of research on the external validity of these methods that examines whether the determinants that explain hypothetical choices made by survey respondents match the determinants that explain what subjects actually do when making similar choices in real-world situations. This study compares results from conjoint and vignette analyses on which immigrant attributes generate support for naturalization with closely corresponding behavioral data from a natural experiment in Switzerland, where some municipalities…

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1,294
total citations
FWCI
97.01
Percentile
100%
References
30
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Authors

3

Topics & keywords

Keywords
  • Vignette
  • Benchmark (surveying)
  • Conjoint analysis
  • Survey research
  • Natural experiment
  • Econometrics
  • Psychology
  • Survey data collection
UN Sustainable Development Goals
  • Reduced inequalities
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