articleTelematics and InformaticsSep 4, 2015Closed access

Exploring the influential factors in continuance usage of mobile social Apps: Satisfaction, habit, and customer value perspectives

CHChun‐Hua HsiaoJCJung‐Jung ChangKTKai‐Yu Tang

Kainan University · Hsing Wu University · +1 more institution

Indexed incrossref

Abstract

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694
total citations
FWCI
94.54
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100%
References
74
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Authors

3

Topics & keywords

Topics
Keywords
  • Continuance
  • Customer satisfaction
  • Habit
  • Value (mathematics)
  • Customer value
  • Mobile apps
  • Marketing
  • Business
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