articleInternational Journal of Information ManagementJan 11, 2016Closed access

Exploring consumers’ impulse buying behavior on social commerce platform: The role of parasocial interaction

XLXiang LiXZXiabing ZhengMLMatthew LeeDZDingtao Zhao

University of Science and Technology of China · City University of Hong Kong

Indexed incrossref

Abstract

No abstract available for this paper.

Citation impact

570
total citations
FWCI
42.19
Percentile
100%
References
127
Citations per year

Authors

4

Topics & keywords

Topics
Keywords
  • Social commerce
  • Impulse (physics)
  • Advertising
  • Business
  • Psychology
  • Social relation
  • Social psychology
  • Computer science
UN Sustainable Development Goals
  • Reduced inequalities
No related works found for this paper.

Funding