articleJournal of the Academy of Marketing ScienceSep 6, 2016Closed access

S-D logic–informed customer engagement: integrative framework, revised fundamental propositions, and application to CRM

University of Auckland · Norwegian School of Economics · +2 more institutions

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Abstract

No abstract available for this paper.

Citation impact

938
total citations
FWCI
73.60
Percentile
100%
References
215
Citations per year

Authors

3

Topics & keywords

Keywords
  • Knowledge management
  • Thriving
  • Resource (disambiguation)
  • Service-dominant logic
  • Customer intelligence
  • Business
  • Interpersonal communication
  • Computer science
UN Sustainable Development Goals
  • Decent work and economic growth
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