Attentive Collaborative Filtering

Multimedia content is dominating today's Web information. The nature of multimedia user-item interactions is 1/0 binary implicit feedback (e.g., photo likes, video views, song downloads, etc.), which can be collected at a larger scale with a much lower cost than explicit feedback (e.g., product ratings). However, the majority of existing collaborative filtering (CF) systems are not well-designed for multimedia recommendation, since they ignore the implicitness in users' interactions with multimedia content. We argue that, in multimedia recommendation, there exists item- and component-level implicitness which blurs the underlying users' preferences. The item-level implicitness means that users' preferences on…