articleJournal of Cleaner ProductionDec 5, 2017Closed access

Green marketing consumer-level theory review: A compendium of applied theories and further research directions

Kent State University · Worcester Polytechnic Institute

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Abstract

No abstract available for this paper.

Citation impact

536
total citations
FWCI
44.55
Percentile
100%
References
205
Citations per year

Authors

3

Topics & keywords

Keywords
  • Green marketing
  • Marketing
  • Consumer behaviour
  • Compendium
  • Context (archaeology)
  • Purchasing
  • Business
  • Conceptual framework
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