bookDec 4, 2012Closed access

Digital Marketing: Strategy, Implementation and Practice

DCDave ChaffeyFEFiona Ellis‐Chadwick

Abstract

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Citation impact

723
total citations
FWCI
8.35
Percentile
100%
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0
Citations per year

Authors

2

Topics & keywords

Topics
Keywords
  • Business
  • Marketing
  • Computer science
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