Food Marketing Influences Children’s Attitudes, Preferences and Consumption: A Systematic Critical Review
University of Wollongong · University of Liverpool
Abstract
Exposure to the marketing of unhealthy foods and beverages is a widely acknowledged risk factor for the development of childhood obesity and noncommunicable diseases. Food marketing involves the use of numerous persuasive techniques to influence children's food attitudes, preferences and consumption. This systematic review provides a comprehensive contemporary account of the impact of these marketing techniques on children aged 0-18 years and critically evaluates the methodologies used. Five electronic academic databases were searched using key terms for primary studies (both quantitative and qualitative) published up to September 2018; 71 eligible articles were identified. Significant detrimental effects of…
Citation impact
- FWCI
- 41.86
- Percentile
- 100%
- References
- 113
Authors
4Topics & keywords
- Food marketing
- Marketing
- Consumption (sociology)
- Childhood obesity
- Social marketing
- Systematic review
- Warrant
- Medicine
- Zero hunger