Case Study Method: A Step-by-Step Guide for Business Researchers
University of Management and Technology · Ajman University
Abstract
Qualitative case study methodology enables researchers to conduct an in-depth exploration of intricate phenomena within some specific context. By keeping in mind research students, this article presents a systematic step-by-step guide to conduct a case study in the business discipline. Research students belonging to said discipline face issues in terms of clarity, selection, and operationalization of qualitative case study while doing their final dissertation. These issues often lead to confusion, wastage of valuable time, and wrong decisions that affect the overall outcome of the research. This article presents a checklist comprised of four phases, that is, foundation phase, prefield phase, field phase, and…
Citation impact
- FWCI
- 69.86
- Percentile
- 100%
- References
- 71
Authors
5Topics & keywords
- Operationalization
- CLARITY
- Checklist
- Confusion
- Qualitative research
- Context (archaeology)
- Plan (archaeology)
- Management science