articleSustainable Production and ConsumptionAug 6, 2020Closed access

The impact of corporate social responsibility on customer loyalty: The mediating role of corporate reputation, customer satisfaction, and trust

TITahir IslamRIRauf IslamAHAbdul Hameed PitafiLXLiang XiaobeiMRMahmood Rehmani

Tongji University · Mohammad Ali Jinnah University · +4 more institutions

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Abstract

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610
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73.85
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100%
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Authors

7

Topics & keywords

Keywords
  • Business
  • Loyalty business model
  • Customer satisfaction
  • Corporate social responsibility
  • Loyalty
  • Marketing
  • Reputation
  • Business administration
UN Sustainable Development Goals
  • Partnerships for the goals
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