COVID-19 Pandemic: Shifting Digital Transformation to a High-Speed Gear

The COVID-19 pandemic is causing an unprecedented global health crisis with severe socio-economic consequences. This paper explores the impact of the COVID-19 pandemic on Digital transformation and vice versa. More especially, the article provides concrete reflections on whether and how the COVID-19 outbreak is accelerating digital transformation in organizations. The main conclusions of this work can be valuable to startups and traditional organisations that intend to explore or seize opportunities in digital transformation.