articleStrategic Management JournalOct 27, 2011Closed access

Behavioral strategy

TCThomas C. PowellDLDan LovalloCRCraig R. Fox

University of Oxford · The University of Sydney · +2 more institutions

Indexed incrossref

Abstract

Abstract Behavioral strategy merges cognitive and social psychology with strategic management theory and practice. Despite much progress, the aims and boundaries of behavioral strategy remain unclear. In this paper we define behavioral strategy and identify the main unsolved problems. We propose a unifying conceptual framework for behavioral strategy and conclude by introducing the papers of the Special Issue on the Psychological Foundations of Strategic Management. Copyright © 2011 John Wiley & Sons, Ltd.

Citation impact

670
total citations
FWCI
50.40
Percentile
100%
References
135
Citations per year

Authors

3

Topics & keywords

Topics
Keywords
  • Strategic management
  • Psychology
  • Management science
  • Cognition
  • Behavioral economics
  • Conceptual blending
  • Cognitive science
  • Management
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