Using Informal Conversations in Qualitative Research
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Abstract
The aim of this paper is to promote a greater use of informal conversations in qualitative research. Although not a new innovation, we posit that they are a neglected innovation and a method that should become more widely employed. We argue that these conversations create a greater ease of communication and often produce more naturalistic data. While many researchers have written about the use of informal conversations in ethnography, as part of participant observation, we are advocating that these conversations have an application beyond ethnography and can be used in more general qualitative exploration that occurs in everyday settings where talking is involved. They can be used as the main method but also…
Citation impact
240
total citations
- FWCI
- 83.21
- Percentile
- 100%
- References
- 35
Citations per year
Authors
2Topics & keywords
Topics
Keywords
- Ethnography
- Qualitative research
- Naturalistic observation
- Sociology
- Informal learning
- Qualitative property
- Participant observation
- Complement (music)
UN Sustainable Development Goals
- Industry, innovation and infrastructure
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