Spreadable Media: Creating Value and Meaning in a Networked Culture

Spreadable Media:Creating Value and Meaning in a Networked Culture Online Roundtable on Spreadable Media, by Henry Jenkins, Sam Ford, and Joshua Green, with participants Paul Booth, Kristina Busse, Melissa Click, Sam Ford, Henry Jenkins, Xiaochang Li, and Sharon Ross. Moderated by Lousia Stein, Book Review Editor Spreadable Media: Creating Value and Meaning in a Networked Culture by Henry Jenkins, Sam Ford, and Joshua Green. New York University Press. 2013. $29.95 hardcover; $12.10 e-book. 352pages The following conversation is an edited excerpt from a broader roundtable discussion, organized and moderated by Cinema Journal between June and July 2013. In this section, the conversation focuses on popular…