Misinformation on Misinformation: Conceptual and Methodological Challenges

Alarmist narratives about online misinformation continue to gain traction despite evidence that its prevalence and impact are overstated. Drawing on research examining the use of big data in social science and reception studies, we identify six misconceptions about misinformation and highlight the conceptual and methodological challenges they raise. The first set of misconceptions concerns the prevalence and circulation of misinformation. First, scientists focus on social media because it is methodologically convenient, but misinformation is not just a social media problem. Second, the internet is not rife with misinformation or news, but with memes and entertaining content. Third, falsehoods do not spread…