articleSSRN Electronic JournalJan 1, 2023GREEN OA

Enhancing Customer Loyalty through Artificial Intelligence (AI), Internet of Things (IoT), and Big Data Technologies: Improving Customer Satisfaction, Engagement, Relationship, and Experience

NLNitin Liladhar Rane

University of Mumbai · Swami Vivekanand College of Pharmacy

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Abstract

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184
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55
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Topics & keywords

Topics
Keywords
  • Big data
  • Customer satisfaction
  • Customer engagement
  • Internet of Things
  • Loyalty business model
  • Loyalty
  • Business
  • Marketing
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