Sustainable Fashion: Exploring the Concept of Greenwashing and New Trends in the Fashion Industry

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Abstract

The fashion industry, characterized by rapid cycles of production and consumption, has emerged as a global economic powerhouse, generating significant revenue and employment opportunities worldwide. However, this growth has come at a substantial environmental and social cost, marked by extensive resource consumption, greenhouse gas emissions, and labor exploitation. This paper critically examines the environmental and social impacts of the fashion industry, focusing on issues such as textile waste, water pollution, and unethical labor practices. It explores the transition towards sustainable fashion practices, highlighting initiatives like circular fashion and consumer behavior shifts towards eco-friendly…

Citation impact

964
total citations
FWCI
382.59
Percentile
100%
References
23
Citations per year

Authors

1

Topics & keywords

Keywords
  • Greenwashing
  • Fashion industry
  • Fast fashion
  • Business
  • Commerce
  • Advertising
  • Sustainability
  • Geography
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