articleJournal of the Academy of Marketing ScienceJul 15, 2015Closed access

Institutions and axioms: an extension and update of service-dominant logic

SLStephen L. VargoRFRobert F. Lusch

University of Hawaiʻi at Mānoa · University of Arizona

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Abstract

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Citation impact

3,413
total citations
FWCI
355.98
Percentile
100%
References
205
Citations per year

Authors

2

Topics & keywords

Topics
Keywords
  • Axiom
  • Premise
  • Service-dominant logic
  • Service (business)
  • Value (mathematics)
  • Competition (biology)
  • Computer science
  • Business
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