AI Companions Reduce Loneliness
Marketing Science Institute · Harvard University · +2 more institutions
Abstract
Abstract Chatbots are now able to engage in sophisticated conversations with consumers in the domain of relationships, providing a potential coping solution to widescale societal loneliness. Behavioral research provides little insight into whether these applications (apps) are effective at alleviating loneliness. We address this question by focusing on “artificial intelligence (AI) companions”: apps designed to provide consumers with synthetic interaction partners. Study 1 examines user reviews of AI companion apps and finds correlational evidence suggesting that these apps help alleviate loneliness. Study 2 finds that AI companions successfully alleviate loneliness on par only with interacting with another…
Citation impact
- FWCI
- 180.87
- Percentile
- 100%
- References
- 70
Authors
4Topics & keywords
- Loneliness
- Psychology
- Social psychology
- Cognitive psychology